PR Lessons: Changing a Bad Situation to New Possibilities

Posted by magadmin on March 25, 2019

    New Mavs CEO Cynthia Marshall, faced a toxic workplace in an extremely high profile environment of excellence. The problem was that level of excellence wasn’t transparent across all the environments. As her leadership has emerged, here are just a few nuggets worthy of consideration in many workplaces. Own the Mistakes But Move Forward […]

3 mistakes Starbucks made handling the Philadelphia Crisis

Posted by magadmin on April 17, 2018

Thursday, April 12th was normal as two men waited for a 3rd friend to conduct a business meeting. Normal. Nothing out of the ordinary until the manager decided these two African-American men had not purchased anything and called the police.¬†Fortunately, another Starbucks patron, Melissa DePino, captured video and tagged @Starbucks on Twitter. Other customers were […]